Objective

A CPG advertiser wanted to amplify a digital offer and reach shoppers everywhere they consume media for a full-funnel marketing campaign.  

Solution

Swiftly activated premium offsite media display ads to reach shoppers in the upper funnel phase of the purchasing journey to heighten awareness. 

Takeaways

Offsite media can effectively supplement in-app media campaigns to extend reach and drive conversion. 

With the right mix of media placements and creative highlights, advertisers can see positive sales impact and return on ad spend from both onsite and offsite media placements.