Objective

A retailer wanted to create a more seamless and personalized digital experience for shoppers across its 5 banners, that would drive increased engagement, in-store trips and basket sizes amongst customers.

Solution

Swiftly helped refresh the mobile app and website for the retailer's banner, while creating new apps and websites for the remaining 4 banners. Additionally, the retailer launched an omnichannel Audience Optimizer™ campaign to drive app acquisition upon launch for all banners.​

Quote from Retailer

"Swiftly has transformed our approach to customer engagement. By helping us refresh our app and website presence, and leveraging their innovative Audience Optimizer™ solution, we have been able to connect with new audiences in ways we couldn’t before... resulting in a 10X increase in app installs and higher spending per basket.​"