Audience Optimizer

Drive In-Store Sales with Digital Circular Amplification

This case study highlights how to drive in-store sales by highlighting weekly offers and promotions.

Impact

3M+

Impressions

$33K

Incremental Dollars Per Store

5.5X

Incremental Return

Objective

A retailer wanted to drive in-store sales by highlighting weekly offers and promotions with a quantifiable way to measure their return on ad spend. 

Solution

Swiftly ran targeted Audience Optimizer™ ads for the retailer from November 2023 through February 2024 to drive shoppers into stores and provide the retailer with closed-loop measurement. 

MEDIA INVESTMENT & DURATION

$6,000 Per Store (7 Stores) & 12 Weeks (Nov 2023 – Feb 2024)